
Online store · E-commerce · Horoshop partner
Turnkey building materials online store development – calculation per project, wholesale for crews, delivery by the pallet
Building materials are bought "by the area": how many bags, meters or packs a room or a house needs. We build a store with consumption calculators, prices per unit and per pallet, wholesale terms for construction crews and clear logistics for bulky cargo – so the customer orders online instead of calling to ask "work it out for me".
- Consumption calculators: m², bags, packs, pallets
- Retail and wholesale: prices for crews and developers, invoices, commercial proposals
- Bulky delivery: crane truck, unloading, lead times

Turnkey building materials store
from $800
- Catalog structure for your niche
- Filters: category, brand, application, packaging, unit
- Import of supplier price lists
- Payment, delivery, integrations
- Google Shopping and Meta feeds
Base cost of a launch on Horoshop. The exact price depends on the number of products, suppliers and integrations – we discuss it individually.
2015
year founded
250+
projects launched
4
service areas in one team
Mukachevo
we work across Ukraine
Sound familiar?
Why a "template" building materials store does not sell
"How much do I need?"
The customer does not know how many bags of adhesive 40 m² of tile takes. Without a calculator, it ends in a phone call or a purchase at a DIY superstore.
Piece, pack or pallet?
The price is per m², while you sell in packs of 1.5 m². They ordered 40 m² – got 27 packs and an argument about rounding.
Delivery is the main problem
A ton of cement will not travel by Nova Poshta. Without terms for the crane truck, unloading and lead times, there will be no online orders.
Scope of work
What building materials store development includes
Catalog structure for your niche
Categories and subcategories that match how your customers search. Filters: category, brand, application, packaging, unit, price. Specifications that actually influence the choice.
A product page that sells
Consumption per m², packaging and unit of measure, price per piece / pack / pallet, specifications, certificates, delivery and unloading. Photos, availability, price, delivery, reviews – everything needed for a decision, on one screen.
Import and synchronization
We load the catalog from supplier price lists (XML, XLSX, Prom.ua). We set up regular updates of prices and stock.
Payment and delivery
Nova Poshta, Ukrposhta, courier, pickup. Online payment, installments, payment on delivery. We test the path to a paid order.
Brand design
A practical "construction" design: calculators, categories by construction stage, brands, wholesale. Custom blocks: benefits, brands, collections, promotions, FAQ, reviews with photos.
Ads and SEO from day one
Feeds for Google Merchant Center and Meta, ready for moderation. An SEO structure for queries like "buy wall insulation". GA4, Search Console.
Who it's for
What kind of building materials store we build
General construction
Cement, mixes, blocks, insulation: calculators, pallets, delivery to the site.
Finishing
Tiles, laminate, paints, wallpaper: calculation by area, collections, photos in interiors.
Engineering and fasteners
Pipes, profiles, hardware: thousands of SKUs, precise search, wholesale for installers.
Manufacturer or depot
Own production or a depot: catalog, commercial proposals, dealers, price lists for crews and developers.
Turnkey building materials store
How much does a turnkey building materials store cost
Base cost for a store with up to a few hundred items on Horoshop. Thousands of SKUs, several suppliers, custom design – we calculate individually after a consultation. The platform, domain, telephony and ad budget are paid separately. Payment in installments is possible.
What affects the cost
- Number of products and variants
- Number of suppliers and price list format
- Depth of design customization
- Filters and specifications for the niche
- Integrations: CRM, telephony, accounting
- Amount of content: descriptions, photos, banners
Process
How we work
- Step 01
Consultation
Free of charge. We review your assortment, suppliers and competitors. We propose a structure and a cost.
- Step 02
Structure and price lists
We design the catalog and filters, collect the price lists and define the variant logic. We agree on everything before the design.
- Step 03
Development and content
Design, setup, product import, payment, delivery, integrations. You see the progress every day in the chat.
- Step 04
Launch and sales
We test, launch and train you. Then come Google Shopping, Meta catalog ads and SEO, so the store gets its first customers.
Next
The store is ready – let's bring in buyers
Building materials sell well through Google Shopping: a person googles "buy wall insulation" and sees your product with its price. Meta catalog ads reach those who viewed and did not buy. One feed, one team, one report.
Google Shopping
products in search results with a photo and price
Meta catalog ads
dynamic ads and retargeting
SEO
"buy wall insulation" – your page
Why LightSEO
Launching stores since 2015
250+ stores
In e-commerce since 2015, across different niches. We have seen the typical pitfalls – and know how to avoid them at the start.
Horoshop partner
Certified. Product variants, filters, feeds, import – we know what the platform can do and how to work around its limits.
Full cycle
Store, feeds, ads and SEO in one team. After the launch you don't need to look for someone to take it further.
Officially
Sole proprietor of the 3rd tax group, no VAT. Contract, completion certificates, fixed price, payment in installments.
Stores we have launched
Real stores of LightSEO clients.
Ready to launch a building materials store?
Message us on Telegram – we reply quickly. Or leave your contacts, and we will get in touch during working hours: Mon–Fri, 9:00–18:00.
Tell us about your assortment and suppliers – in 15 minutes we will tell you what catalog structure you need, how long the launch will take and where to start sales.
Free and with no obligation
- Telegram@LightSEOUA
- Phone095 430-06-28
- Emaillightseoua@gmail.com
- Office hoursMon–Fri: 9:00–18:00





