
Online store · E-commerce · Horoshop partner
Turnkey climate equipment online store development – air conditioners, selection by area, installation – the summer peak without chaos
Air conditioners are bought in the heat, within two days, with installation. Whoever shows the price with installation and availability first makes the sale. We build a store with selection by area, a clear "with installation" price, an installation calendar and a structure for seasonal Google Shopping.
- Selection by area, type, inverter/non-inverter, brand, energy efficiency class
- Price with and without installation, refrigerant line length calculator
- Seasonal readiness: feeds, availability, fast inquiry handling

Turnkey climate equipment store
from $800
- Catalog structure for your niche
- Filters: type, area, brand, inverter, Wi-Fi
- Import of supplier price lists
- Payment, delivery, integrations
- Google Shopping and Meta feeds
Base cost of a launch on Horoshop. The exact price depends on the number of products, suppliers and integrations – we discuss it individually.
2015
year founded
250+
projects launched
4
service areas in one team
Mukachevo
we work across Ukraine
Sound familiar?
Why a "template" climate equipment store does not sell
Summer – the website crashes, inquiries get lost
Peak demand, while availability is outdated, the price excludes installation and the manager can't keep up. The customer buys from whoever answered first.
"For what area?"
Without selection by area, a person does not know whether they need a 7 or a 9. They either overpay or return it.
Installation separate, price unclear
An air conditioner for 15,000 + "ask about installation". The customer wants one figure that includes installation.
Scope of work
What climate equipment store development includes
Catalog structure for your niche
Categories and subcategories that match how your customers search. Filters: type, area, brand, inverter, Wi-Fi, energy efficiency class. Specifications that actually influence the choice.
A product page that sells
Area, capacity, specifications, price with installation, what the installation includes, documentation, video, warranty. Photos, availability, price, delivery, reviews – everything needed for a decision, on one screen.
Import and synchronization
We load the catalog from supplier price lists (XML, XLSX, Prom.ua). We set up regular updates of prices and stock.
Payment and delivery
Nova Poshta, Ukrposhta, courier, pickup. Online payment, installments, payment on delivery. We test the path to a paid order.
Brand design
A fresh, "cool" design: selection by area on the home page, brands, installation, seasonal offers. Custom blocks: benefits, brands, collections, promotions, FAQ, reviews with photos.
Ads and SEO from day one
Feeds for Google Merchant Center and Meta, ready for moderation. An SEO structure for queries like "buy an air conditioner with installation". GA4, Search Console.
Who it's for
What kind of climate equipment store we build
Air conditioners
Split systems, multi-splits, inverter units: area, brands, installation, seasonal demand.
Ventilation and air purification
Heat recovery ventilators, purifiers, humidifiers: performance, area, filters.
Heat pumps
Heating + cooling: selection by area, savings calculation, installation.
Store + installation and service
Sales, installation, maintenance: a structure for three lines of business.
Turnkey climate equipment store
How much does a turnkey climate equipment store cost
Base cost for a store with up to a few hundred items on Horoshop. Thousands of SKUs, several suppliers, custom design – we calculate individually after a consultation. The platform, domain, telephony and ad budget are paid separately. Payment in installments is possible.
What affects the cost
- Number of products and variants
- Number of suppliers and price list format
- Depth of design customization
- Filters and specifications for the niche
- Integrations: CRM, telephony, accounting
- Amount of content: descriptions, photos, banners
Process
How we work
- Step 01
Consultation
Free of charge. We review your assortment, suppliers and competitors. We propose a structure and a cost.
- Step 02
Structure and price lists
We design the catalog and filters, collect the price lists and define the variant logic. We agree on everything before the design.
- Step 03
Development and content
Design, setup, product import, payment, delivery, integrations. You see the progress every day in the chat.
- Step 04
Launch and sales
We test, launch and train you. Then come Google Shopping, Meta catalog ads and SEO, so the store gets its first customers.
Next
The store is ready – let's bring in buyers
Climate equipment sells well through Google Shopping: a person googles "buy an air conditioner with installation" and sees your product with its price. Meta catalog ads reach those who viewed and did not buy. One feed, one team, one report.
Google Shopping
products in search results with a photo and price
Meta catalog ads
dynamic ads and retargeting
SEO
"buy an air conditioner with installation" – your page
Why LightSEO
Launching stores since 2015
250+ stores
In e-commerce since 2015, across different niches. We have seen the typical pitfalls – and know how to avoid them at the start.
Horoshop partner
Certified. Product variants, filters, feeds, import – we know what the platform can do and how to work around its limits.
Full cycle
Store, feeds, ads and SEO in one team. After the launch you don't need to look for someone to take it further.
Officially
Sole proprietor of the 3rd tax group, no VAT. Contract, completion certificates, fixed price, payment in installments.
Stores we have launched
Real stores of LightSEO clients.
Ready to launch a climate equipment store?
Message us on Telegram – we reply quickly. Or leave your contacts, and we will get in touch during working hours: Mon–Fri, 9:00–18:00.
Tell us about your assortment and suppliers – in 15 minutes we will tell you what catalog structure you need, how long the launch will take and where to start sales.
Free and with no obligation
- Telegram@LightSEOUA
- Phone095 430-06-28
- Emaillightseoua@gmail.com
- Office hoursMon–Fri: 9:00–18:00





