Online store · E-commerce · Horoshop partner
Turnkey cosmetics online store development – ingredients, skin type, brands – and repeat purchases
Cosmetics are bought regularly and on recommendation. We build a store where it is easy to choose by skin type and concern, see the ingredients and volume and get a reminder when a product runs out – a store that is ready for cream ads in Google and Meta without moderation problems.
- Filters by skin type, concern, brand, ingredients
- Variants by volume and shade on one product page
- Google Shopping and Meta feeds ready for moderation
Turnkey cosmetics store
from $800
- Catalog structure for your niche
- Filters: skin type, concern, brand, volume, ingredients, shade
- Import of supplier price lists
- Payment, delivery, integrations
- Google Shopping and Meta feeds
Base cost of a launch on Horoshop. The exact price depends on the number of products, suppliers and integrations – we discuss it individually.
2015
year founded
250+
projects launched
4
service areas in one team
Mukachevo
we work across Ukraine
Sound familiar?
Why a "template" cosmetics store does not sell
No way to find the right match
There is no "for dry skin" or "for pigmentation" filter – the customer gets lost among 800 items and leaves for a marketplace.
Bought once – and gone
The product ran out a month later, and there was nobody to send a reminder. Repeat sales don't work.
Ads don't get approved
Claims like "heals" and "in 3 days" on product pages – and Merchant Center blocks the entire catalog.
Scope of work
What cosmetics store development includes
Catalog structure for your niche
Categories and subcategories that match how your customers search. Filters: skin type, concern, brand, volume, ingredients, shade. Specifications that actually influence the choice.
A product page that sells
Volumes and shades on one product page, the full ingredient list, directions for use, "suitable for", reviews with photos of the results. Photos, availability, price, delivery, reviews – everything needed for a decision, on one screen.
Import and synchronization
We load the catalog from supplier price lists (XML, XLSX, Prom.ua). We set up regular updates of prices and stock.
Payment and delivery
Nova Poshta, Ukrposhta, courier, pickup. Online payment, installments, payment on delivery. We test the path to a paid order.
Brand design
A clean, "pharmacy-premium" design: focus on the brand, ingredients, textures, "care for …" collections. Custom blocks: benefits, brands, collections, promotions, FAQ, reviews with photos.
Ads and SEO from day one
Feeds for Google Merchant Center and Meta, ready for moderation. An SEO structure for queries like "buy face cream". GA4, Search Console.
Who it's for
What kind of cosmetics store we build
Makeup
Shades as variants, swatches, look collections, brands.
Skin care
Selection by skin type and concern, sets, care routines.
Hair and body care
Professional lines, volumes, sets, salon brands.
Natural and craft
Own production: brand story, ingredients, certificates, wholesale and retail.
Turnkey cosmetics store
How much does a turnkey cosmetics store cost
Base cost for a store with up to a few hundred items on Horoshop. Thousands of SKUs, several suppliers, custom design – we calculate individually after a consultation. The platform, domain, telephony and ad budget are paid separately. Payment in installments is possible.
What affects the cost
- Number of products and variants
- Number of suppliers and price list format
- Depth of design customization
- Filters and specifications for the niche
- Integrations: CRM, telephony, accounting
- Amount of content: descriptions, photos, banners
Process
How we work
- Step 01
Consultation
Free of charge. We review your assortment, suppliers and competitors. We propose a structure and a cost.
- Step 02
Structure and price lists
We design the catalog and filters, collect the price lists and define the variant logic. We agree on everything before the design.
- Step 03
Development and content
Design, setup, product import, payment, delivery, integrations. You see the progress every day in the chat.
- Step 04
Launch and sales
We test, launch and train you. Then come Google Shopping, Meta catalog ads and SEO, so the store gets its first customers.
Next
The store is ready – let's bring in buyers
Cosmetics sell well through Google Shopping: a person googles "buy face cream" and sees your product with its price. Meta catalog ads reach those who viewed and did not buy. One feed, one team, one report.
Google Shopping
products in search results with a photo and price
Meta catalog ads
dynamic ads and retargeting
SEO
"buy face cream" – your page
Why LightSEO
Launching stores since 2015
Case study: yourcream.shop
We have launched a store in this niche on Horoshop – we know the catalog structure, filters and typical mistakes from hands-on practice.
Horoshop partner
Certified. Product variants, filters, feeds, import – we know what the platform can do and how to work around its limits.
Full cycle
Store, feeds, ads and SEO in one team. After the launch you don't need to look for someone to take it further.
Officially
Sole proprietor of the 3rd tax group, no VAT. Contract, completion certificates, fixed price, payment in installments.
Stores we have launched
Real stores of LightSEO clients.
Ready to launch a cosmetics store?
Message us on Telegram – we reply quickly. Or leave your contacts, and we will get in touch during working hours: Mon–Fri, 9:00–18:00.
Tell us about your assortment and suppliers – in 15 minutes we will tell you what catalog structure you need, how long the launch will take and where to start sales.
Free and with no obligation
- Telegram@LightSEOUA
- Phone095 430-06-28
- Emaillightseoua@gmail.com
- Office hoursMon–Fri: 9:00–18:00