WordPress powers half the internet, and Horoshop powers thousands of Ukrainian stores. Both options work, each in its own situation. Here is our honest comparison: launch speed, cost of ownership, support and who is responsible for what when something breaks.
The core difference
You rent a ready-made system: hosting, security, updates, the cart, integrations with Nova Poshta and payment services – everything is included and works out of the box. Your area of responsibility is products and sales.
A free engine you assemble yourself: hosting separately, the theme separately, every feature is a plugin. Complete freedom – and complete responsibility for keeping this build running without breakdowns.
Point by point
Honest conclusion
You have custom logic that platforms do not cover; you have your own full-time developer; or the site is primarily a content project with a small store on the side.
Your goal is to sell and spend as little time as possible on administration. Typical Ukrainian e-commerce with Nova Poshta, PRRO and Shopping ads launches faster here, runs more reliably and needs no in-house programmer.
We build stores on Horoshop as certified partners – and we honestly turn a project down when we see that the task does not fit the platform. This happens less often than you might think.
Tell us about your product range and goals – we will tell you honestly whether your store fits the platform and show you examples of similar completed projects.
📝 Get a platform consultationFree of charge. If your case is not for us, we will say so and suggest an alternative
