Turnkey landing page for a webinar

Landing page for a webinar: why people register

A landing page for a webinar is a page with one action: register for a live session on a specific day and time. Some visitors search for online webinar or webinar registration, others come from a mailing, an Instagram post or a Telegram message. Everyone needs answers to three questions: what the session is about, who hosts it and what the person will get.

Registration takes a few seconds, so the shorter the form, the easier it is to click the button.

What a webinar registration page consists of

• a first screen with the topic, date, time and a registration button;
• a short list of what the participant will learn and be able to apply;
• the speaker: photo, experience, practical examples;
• the session agenda by blocks and time for questions;
• a form with name and e-mail or Telegram;
• a thank-you page with a link to the webinar room and an add-to-calendar button;
• a page with the recording for those who could not join.

Reminders before the session are sent by your mailing service or a Telegram chat; whether the form needs to be connected to it, we discuss during the consultation. You choose the service for the session itself.

How we work on a webinar landing page

1. you send the topic, date, the speaker's details and the agenda points;
2. we agree on the page structure and the first-screen text;
3. we build the registration page and the thank-you page;
4. we connect Telegram and e-mail notifications and goals in Google Analytics 4;
5. we test registration from a phone and launch the page before the ads or the mailing start.

For analysis we track page views, form starts, submissions and visits to the thank-you page. How many people registered and how many attended the session can be seen from the form data and the webinar service. Traffic comes from mailings, social media and ads; we mark each source with a UTM tag.

Cost and timelines of a webinar landing page

A registration page on a template costs from $500, and the launch takes 3–5 working days. That is enough if the topic, the speaker's text and photos are ready; for a webinar with a close date we agree on the schedule in advance. The fixed price is written into the contract, and the consultation is free. More about the format is on the Landing page development and Template website pages. Advertising the webinar in Google or Instagram is quoted after a consultation and an audit; you can write to us via the contacts page.

Questions and answers

How long before the webinar should the landing page go live?

In advance, so that the ads and the mailing have time to run before the session date. We discuss the exact schedule for the specific webinar date.

Which fields should the registration form keep?

Name and one contact method: e-mail or Telegram. Ask additional questions about business or experience on the thank-you page or in the e-mail after registration.

Is a separate thank-you page needed?

Yes: it opens after the form is submitted, shows the link to the webinar room and lets you count a registration as a separate event in analytics.

What should the page show after the session?

The webinar recording, the presentation and an offer of the next step: a consultation, a course or a product. This way the page keeps working after the session ends.