Pages for search queries
Each service and area answers its own search query with prices and examples.
SEO · Google Ads · Meta
SEO and ads for land surveying services
SEO and ads for land surveying services: pages for your customers' search queries, a technical website foundation and ads in Google and Meta with goals in analytics. We calculate the promotion price after a free audit, and the accounts and data are registered to you.
- Free audit and plan
- Reports in a shared chat
- The ad accounts are yours
Google ads for land surveying services
from $325
- SEO promotion
- after the audit
- Meta ads
- from $450
- Turnkey website + SEO
- from $1,000
The ad budget is paid separately, directly to Google and Meta. We fix the exact amount for the work in the contract.
IDATEX – +11,050% conversions from SEO
A landowner or a developer searches Google for a land surveyor when they need boundary staking, a survey or construction support. SEO and ads for land surveying services help the client find you at that moment, see the list of work and an approximate price, and send a request.
- a page for each service for search queries: topographic survey, boundary staking, as-built survey, construction support;
- pages for the towns and districts you travel to, which clients use to search for a land surveyor nearby;
- a Google Business Profile with the service area, phone number and client reviews;
- search ads for queries with a town and a type of work, which lead to a service page with a request form;
- tracking of calls and requests by source in Google Analytics 4;
- reports in a shared chat: inquiries, their cost, queries and changes in the campaigns.
No website yet, or your current one is outdated? Start with it: a turnkey website for land surveying services from $500.
+11,050%
IDATEX conversions over 9 months of SEO
417
orders from Google Ads in a month, "Decor" case study
+175%
conversions from organic search in 5 months, "Yevrolinza" case study
since 2015
years of launching websites and stores
What gets in the way
What SEO and ads for land surveying services will change
Customers search for a service in Google and choose from the top results. Our job is to make sure you are among them.
A land plot owner needs a surveyor
Service pages – topographic survey, boundary staking, as-built survey – capture precise queries.
Clients look for a contractor nearby
Pages for the towns and districts you serve and a Google Business Profile with a service area put you on the map.
Ads collect queries that are too general
Search ads with the city and type of work lead to a service page with an inquiry form.
Case studies
SEO and ad results
Figures from our clients' Google Ads, Search Console and SE Ranking reports.
IDATEX
YKK sewing accessories
+11,050%conversions in 9 months of SEO promotion
View case studyidatex.com.ua
Solar equipment store
SEO promotion, 14 months
+3,996.7%clicks from Google in 14 months
View case study
Household chemicals
Google Shopping ads
UAH 1.5 millionrevenue from Shopping ads in a month
How it works
Stages
How we work
Ads bring inquiries after launch and moderation, SEO builds traffic gradually – so we often start with both.
- Step 01
Audit and competitors
We check the website, search results and competitors' ads, then name the plan and the price.
- Step 02
Queries and structure
We collect customers' search queries, group them by service and plan the pages.
- Step 03
Technical foundation and pages
We fix errors, optimize pages and create new ones for search queries.
- Step 04
Ads and analytics
We launch Google Ads and Meta and set up goals for inquiries and calls.
- Step 05
Reports and growth
We report regularly in a shared chat and strengthen what brings inquiries.
What's included
What SEO and ads for land surveying services include
The set of work depends on the website, competitors and budget – we fix it after the audit.
Audit and technical foundation
- Indexing, speed, duplicates and errors
- Mobile version and form usability
- Search Console, GA4 and goals
Pages and content
- Keyword research grouped by search intent
- Titles, descriptions and headings
- New service pages and answers to customers' questions
- Internal linking
Ads in Google and Meta
- Search campaigns with negative keywords and extensions
- Geo, ad schedule and bidding strategy
- Facebook and Instagram ads with retargeting
Reports and control
- Regular reports in a shared chat
- Inquiries, calls and cost per inquiry
- A work plan for the next period
Prices
How much SEO and ads cost
We calculate the SEO price after a free audit, and ad setup has a fixed price. We put the amount in the contract.
from $325Services listed: 6
The ad budget is paid separately, directly to Google and Meta. Monthly management is by agreement.
Questions
Frequent questions about SEO and ads for land surveying services
How much does promotion cost?
Google Ads search ad setup costs from $325, Meta ads – from $450. We name the SEO price after a free audit: it depends on the website, competitors and the number of services. The ad budget is paid separately.
When will the first results come?
Ads start bringing inquiries after launch and moderation. SEO delivers growth gradually, so we make no promises about rankings and traffic and show the changes in regular reports.
Which to choose – SEO or ads?
Ads are a fast flow of inquiries while the budget runs. SEO is stable traffic in the long run. After the audit, we recommend the right mix for your budget and season.
Are there ad restrictions in my niche?
Google and Meta have rules for certain topics, such as medicine, finance or alcohol. We check them before launch and prepare the ads and pages accordingly.
Who owns the accounts and data?
You do. We register the ad accounts, GA4 and Search Console to your company, and you pay the budget directly.
What if I don't have a website yet?
Start with a website that is ready for ads: a website on a ready-made template costs from $500, and a turnkey website with SEO – from $1,000.
The audit is free
Get a free audit
Send us your website address – we will look at the search results, competitors and ads and name the plan and the price. Mon–Fri, 9:00–18:00; on Telegram we reply quickly.
- No obligation after the consultation
- Contract, completion certificates, sole proprietor of the 3rd tax group, no VAT
- Telegram@LightSEOUA
- Phone095 430-06-28
- Emaillightseoua@gmail.com
- Office hoursMon–Fri: 9:00–18:00
How people search for land surveying services
The queries are almost always tied to a task and a place: plot boundary staking price, topographic survey of a plot for construction, land surveyor in my town, as-built survey. The need arises suddenly: buying land, preparing for construction, a boundary dispute. So the client acts quickly and calls the one who clearly explained what the work includes.
The choice of contractor depends on qualifications, documents, reviews and a clear approximate price. Land surveying and land management work is regulated by law, so the rules of the law and of the advertising platforms apply to the website and the ads.
What SEO for land surveying services includes
We start with the technical foundation: speed on a smartphone, a clean structure and correct indexing. Then we build pages for real queries:
- a separate page for each service: description of the work, documents, timelines, what the client receives;
- pages for the towns, villages and districts you travel to, with a list of services and a request form;
- articles about when boundary staking is needed and how to prepare for a survey;
- a portfolio of work with sample plans without clients' personal data;
- Schema.org markup with company details and contacts, and a Google Business Profile with the service area and reviews.
Which ads suit land surveying services and what the report shows
Google search ads for queries with a type of work and a town work well, and we set the ad schedule to the hours when you are available. The ads lead to the page of a specific service with an approximate price and a request form, and the call button shortens the path to a conversation. We record every call and every request in Google Analytics 4 through Tag Manager, so you can see which queries bring clients. The report shows inquiries, their cost, queries, landing pages and changes in the campaigns.
How we work and how much promotion costs
First we hold a free consultation and audit the website. Then we agree on the list of services and the areas you travel to, prepare the pages and launch the campaigns. You provide the list of work, examples of results, the contractor's documents and access to the website, and we register the ad accounts and analytics to you. Reports arrive in a shared chat, and we handle day-to-day questions there as well. A turnkey website with SEO costs from $1,000, and we calculate the cost of promotion individually after the consultation and audit. More details on the pages SEO audit and Google Ads, and you can reach us through the contacts page.
Questions and answers
Does it make sense to promote land surveying services in a small town?
Yes. In a small town the need for a land surveyor comes up regularly, and strong pages for local towns and villages plus a Google Business Profile help clients from the area find you.
What should the ads say about the price?
A "from" price and an explanation of what the amount depends on: area, terrain, buildings, deadlines. You name the final price after assessing the site.
How quickly will there be results?
Ads start showing right after the campaign launches, and the effect of SEO builds up gradually, so no one promises rankings or inquiries. Our reports show the trend in queries and inquiries.
Who owns the ad and analytics accounts?
You do. We register the accounts to you, you see all campaigns and data and keep the access for yourself.