Pages for search queries
Each service and area answers its own search query with prices and examples.
SEO · Google Ads · Meta
SEO and ads for a psychologist
SEO and ads for a psychologist: pages for your customers' search queries, a technical website foundation and ads in Google and Meta with goals in analytics. We calculate the promotion price after a free audit, and the accounts and data are registered to you.
- Free audit and plan
- Reports in a shared chat
- The ad accounts are yours
Google ads for a psychologist
from $325
- SEO promotion
- after the audit
- Meta ads
- from $450
- Turnkey website + SEO
- from $1,000
The ad budget is paid separately, directly to Google and Meta. We fix the exact amount for the work in the contract.
IDATEX – +11,050% conversions from SEO
People reach out to a psychologist in the evening, from their phone and often after long hesitation, so the website has to reassure and answer directly. SEO and ads for a psychologist bring people who search for online psychologist or psychologist consultation in your town and lead them to a calm page with clear terms.
- pages by topic and format: relationships, anxiety, burnout, teenagers, online;
- a section about the specialist: education, approach, experience, how the first session goes;
- price, duration and session terms in one block;
- a short form and messenger buttons for an easy first contact;
- Google search ads that follow the policies for health-related services;
- inquiry tracking with no client personal data in the report.
No website yet, or is it outdated? Start with it: turnkey psychologist website from $500.
+11,050%
IDATEX conversions over 9 months of SEO
417
orders from Google Ads in a month, "Decor" case study
+175%
conversions from organic search in 5 months, "Yevrolinza" case study
since 2015
years of launching websites and stores
What gets in the way
What SEO and ads for a psychologist will change
Customers search for a service in Google and choose from the top results. Our job is to make sure you are among them.
A person looks for a specialist in the evening on their phone
Pages by topic, such as relationships, anxiety or burnout, bring you up for consultation queries.
The first step needs calm and clarity
A section about the specialist with their education and approach and a block with the price and session terms remove extra questions before the meeting.
Health-related advertising has rules
We write Google ads in line with the rules for health services, and the report contains no client data.
Case studies
SEO and ad results
Figures from our clients' Google Ads, Search Console and SE Ranking reports.
IDATEX
YKK sewing accessories
+11,050%conversions in 9 months of SEO promotion
View case studyidatex.com.ua
Solar equipment store
SEO promotion, 14 months
+3,996.7%clicks from Google in 14 months
View case study
Household chemicals
Google Shopping ads
UAH 1.5 millionrevenue from Shopping ads in a month
How it works
Stages
How we work
Ads bring inquiries after launch and moderation, SEO builds traffic gradually – so we often start with both.
- Step 01
Audit and competitors
We check the website, search results and competitors' ads, then name the plan and the price.
- Step 02
Queries and structure
We collect customers' search queries, group them by service and plan the pages.
- Step 03
Technical foundation and pages
We fix errors, optimize pages and create new ones for search queries.
- Step 04
Ads and analytics
We launch Google Ads and Meta and set up goals for inquiries and calls.
- Step 05
Reports and growth
We report regularly in a shared chat and strengthen what brings inquiries.
What's included
What SEO and ads for a psychologist include
The set of work depends on the website, competitors and budget – we fix it after the audit.
Audit and technical foundation
- Indexing, speed, duplicates and errors
- Mobile version and form usability
- Search Console, GA4 and goals
Pages and content
- Keyword research grouped by search intent
- Titles, descriptions and headings
- New service pages and answers to customers' questions
- Internal linking
Ads in Google and Meta
- Search campaigns with negative keywords and extensions
- Geo, ad schedule and bidding strategy
- Facebook and Instagram ads with retargeting
Reports and control
- Regular reports in a shared chat
- Inquiries, calls and cost per inquiry
- A work plan for the next period
Prices
How much SEO and ads cost
We calculate the SEO price after a free audit, and ad setup has a fixed price. We put the amount in the contract.
from $325Services listed: 6
The ad budget is paid separately, directly to Google and Meta. Monthly management is by agreement.
Questions
Frequent questions about SEO and ads for a psychologist
How much does promotion cost?
Google Ads search ad setup costs from $325, Meta ads – from $450. We name the SEO price after a free audit: it depends on the website, competitors and the number of services. The ad budget is paid separately.
When will the first results come?
Ads start bringing inquiries after launch and moderation. SEO delivers growth gradually, so we make no promises about rankings and traffic and show the changes in regular reports.
Which to choose – SEO or ads?
Ads are a fast flow of inquiries while the budget runs. SEO is stable traffic in the long run. After the audit, we recommend the right mix for your budget and season.
Are there ad restrictions in my niche?
Google and Meta have rules for certain topics, such as medicine, finance or alcohol. We check them before launch and prepare the ads and pages accordingly.
Who owns the accounts and data?
You do. We register the ad accounts, GA4 and Search Console to your company, and you pay the budget directly.
What if I don't have a website yet?
Start with a website that is ready for ads: a website on a ready-made template costs from $500, and a turnkey website with SEO – from $1,000.
The audit is free
Get a free audit
Send us your website address – we will look at the search results, competitors and ads and name the plan and the price. Mon–Fri, 9:00–18:00; on Telegram we reply quickly.
- No obligation after the consultation
- Contract, completion certificates, sole proprietor of the 3rd tax group, no VAT
- Telegram@LightSEOUA
- Phone095 430-06-28
- Emaillightseoua@gmail.com
- Office hoursMon–Fri: 9:00–18:00
How people search for a psychologist and how they choose
Queries are about the format and town (online psychologist, psychologist with the name of the town), the topic (family psychologist, psychologist for a teenager, burnout) and the price (how much does a psychologist consultation cost). There are also queries about working with military personnel and their families.
People decide carefully: they read about the approach and experience, notice the tone of the texts, check reviews and recommendations, compare terms on their phone. A psychologist usually has few public reviews, so clarity and an easy first step carry a lot of weight.
What SEO for a psychologist includes
- technical foundation: a fast website for smartphones, a secure connection, a privacy policy, analytics and Search Console;
- pages by topic and format – online, in person, for teenagers, family consultations – without diagnoses or promises of results;
- a page about the specialist: education, approach, experience, professional associations;
- a description of the first session, price, duration and cancellation rules;
- structured data about the person and services, and for an office – the address and consultation hours;
- a Google Business Profile with the office address or a service area for online sessions, and reviews that clients leave if they wish.
Which ads suit a psychologist
Google search ads for queries about the format and topic of the consultation work well. Health-related services are subject to Google policies and the advertising law, so we write texts without promises to cure or guarantee results and without comparisons with other specialists.
Because of these rules, remarketing for such services is limited, and we do not use social media at the start. Search is the core.
The landing page is simple: who you are, how a session goes, how much it costs, how to book. We count calls, forms and clicks to messengers. The report shows the number of inquiries, the searches and the cost per inquiry; message texts never get into the report.
How we work and how much it costs
One team runs the website, SEO and ads, so the terms, prices and tone match on the website and in the ads. We register the ad and analytics accounts in your name, and you see all the data. Progress is visible in the shared chat, and the report arrives monthly. A psychologist website with turnkey SEO starts at $1,000. We name the cost of promotion after a free consultation and audit. Details: SEO promotion, Google Ads.
Questions and answers
Can the website describe which issues you work with?
Yes. We describe the topics in calm language: who the consultation is for, how it goes and how long it lasts. The texts contain no diagnoses, no scare tactics and no promises of results.
How is the data of people who send a request protected?
The form collects the minimum: a name and a contact method. Messages come to you in Telegram or by e-mail, and the texts of inquiries are never passed to analytics events.
Should a psychologist run ads?
If you have free hours and a website with clear terms, search ads bring people who are already looking for help. We limit the ads to your town or to the online format.
What about reviews if clients do not want to leave them publicly?
That is normal. Reviews are left voluntarily, and we show anonymous thank-you notes only with the person's permission. A client's anonymity matters more than the number of reviews.