Pages for search queries
Each service and area answers its own search query with prices and examples.
SEO · Google Ads · Meta
SEO and ads for an event agency
SEO and ads for an event agency: pages for your customers' search queries, a technical website foundation and ads in Google and Meta with goals in analytics. We calculate the promotion price after a free audit, and the accounts and data are registered to you.
- Free audit and plan
- Reports in a shared chat
- The ad accounts are yours
Google ads for an event agency
from $325
- SEO promotion
- after the audit
- Meta ads
- from $450
- Turnkey website + SEO
- from $1,000
The ad budget is paid separately, directly to Google and Meta. We fix the exact amount for the work in the contract.
IDATEX – +11,050% conversions from SEO
A company ordering a corporate party or a conference chooses an event agency by its ideas, examples of events and confidence that everything will go to plan. SEO and ads for an event agency bring your case studies up in Google for queries about the event format and take the client to a page that shows what you can do and has a simple request form.
- a page for each format: corporate party, team building, conference, presentation, private celebration;
- event case studies with photos, number of guests, venue and scenario that show the scale of your work;
- approximate price ranges and an explanation of what the event budget depends on;
- a request form with the event format, date, town and number of guests;
- a Google listing and client reviews;
- Google search ads for queries by format and season and remarketing for those who viewed the case studies.
No website yet or the current one is outdated? Start with it: a turnkey event agency website from $500.
+11,050%
IDATEX conversions over 9 months of SEO
417
orders from Google Ads in a month, "Decor" case study
+175%
conversions from organic search in 5 months, "Yevrolinza" case study
since 2015
years of launching websites and stores
What gets in the way
What SEO and ads for an event agency will change
Customers search for a service in Google and choose from the top results. Our job is to make sure you are among them.
A client looks for an agency for a specific event format
Pages for corporate parties, conferences and celebrations with case studies bring the agency into Google for queries about a specific format.
Examples of events get lost on social media
A portfolio on the website with photos, the program and a description of the task appears in search results and convinces the client to trust you.
Demand for corporate parties grows before the holidays
Search ads before the corporate party season collect requests for cost estimates while clients are still choosing.
Case studies
SEO and ad results
Figures from our clients' Google Ads, Search Console and SE Ranking reports.
IDATEX
YKK sewing accessories
+11,050%conversions in 9 months of SEO promotion
View case studyidatex.com.ua
Solar equipment store
SEO promotion, 14 months
+3,996.7%clicks from Google in 14 months
View case study
Household chemicals
Google Shopping ads
UAH 1.5 millionrevenue from Shopping ads in a month
How it works
Stages
How we work
Ads bring inquiries after launch and moderation, SEO builds traffic gradually – so we often start with both.
- Step 01
Audit and competitors
We check the website, search results and competitors' ads, then name the plan and the price.
- Step 02
Queries and structure
We collect customers' search queries, group them by service and plan the pages.
- Step 03
Technical foundation and pages
We fix errors, optimize pages and create new ones for search queries.
- Step 04
Ads and analytics
We launch Google Ads and Meta and set up goals for inquiries and calls.
- Step 05
Reports and growth
We report regularly in a shared chat and strengthen what brings inquiries.
What's included
What SEO and ads for an event agency include
The set of work depends on the website, competitors and budget – we fix it after the audit.
Audit and technical foundation
- Indexing, speed, duplicates and errors
- Mobile version and form usability
- Search Console, GA4 and goals
Pages and content
- Keyword research grouped by search intent
- Titles, descriptions and headings
- New service pages and answers to customers' questions
- Internal linking
Ads in Google and Meta
- Search campaigns with negative keywords and extensions
- Geo, ad schedule and bidding strategy
- Facebook and Instagram ads with retargeting
Reports and control
- Regular reports in a shared chat
- Inquiries, calls and cost per inquiry
- A work plan for the next period
Prices
How much SEO and ads cost
We calculate the SEO price after a free audit, and ad setup has a fixed price. We put the amount in the contract.
from $325Services listed: 6
The ad budget is paid separately, directly to Google and Meta. Monthly management is by agreement.
Questions
Frequent questions about SEO and ads for an event agency
How much does promotion cost?
Google Ads search ad setup costs from $325, Meta ads – from $450. We name the SEO price after a free audit: it depends on the website, competitors and the number of services. The ad budget is paid separately.
When will the first results come?
Ads start bringing inquiries after launch and moderation. SEO delivers growth gradually, so we make no promises about rankings and traffic and show the changes in regular reports.
Which to choose – SEO or ads?
Ads are a fast flow of inquiries while the budget runs. SEO is stable traffic in the long run. After the audit, we recommend the right mix for your budget and season.
Are there ad restrictions in my niche?
Google and Meta have rules for certain topics, such as medicine, finance or alcohol. We check them before launch and prepare the ads and pages accordingly.
Who owns the accounts and data?
You do. We register the ad accounts, GA4 and Search Console to your company, and you pay the budget directly.
What if I don't have a website yet?
Start with a website that is ready for ads: a website on a ready-made template costs from $500, and a turnkey website with SEO – from $1,000.
The audit is free
Get a free audit
Send us your website address – we will look at the search results, competitors and ads and name the plan and the price. Mon–Fri, 9:00–18:00; on Telegram we reply quickly.
- No obligation after the consultation
- Contract, completion certificates, sole proprietor of the 3rd tax group, no VAT
- Telegram@LightSEOUA
- Phone095 430-06-28
- Emaillightseoua@gmail.com
- Office hoursMon–Fri: 9:00–18:00
How clients search for an event agency and what they decide by
Queries differ by format: event agency with the name of the town, corporate party organization, team building for a team, conference organization or event host. The client searches in advance, compares several agencies on a phone and opens case studies and reviews. They need to see a similar event, understand how you work and stay within budget. The decision is often made by several people: the manager, HR and accounting, so the page has to be clear to each of them.
What SEO for an event agency website includes
- technical foundation: fast photo galleries, mobile version, page structure, headings, analytics;
- pages for event formats and for the towns where you work;
- case studies as separate pages: task, idea, execution, photos and outcome;
- pages for typical clients: companies, educational institutions, nonprofit organizations, private clients;
- structured data about services, a Google Business listing, reviews.
We accompany each case study with a short story: how the request started, what you came up with and how everything went. Such texts answer clients' queries and help the manager in conversation.
Which ads work for an event agency
Google search ads collect clients who are already looking for a format: a corporate party, team building or a conference. Remarketing brings back those who viewed the case studies. Events are visual, so we add Meta with selections of photos and videos from events. The ads lead to a format page with a short request form. A form request reaches the manager in Telegram together with the format, date and number of guests, so the estimate is prepared faster. Demand is seasonal: we launch campaigns for New Year corporate parties well in advance. The report shows requests, calls and messages, their source, the cost per inquiry and the pages that bring clients.
How we work and what it costs
One LightSEO team runs the website, SEO and ads, so case studies, format pages and ads form a single whole. The ad accounts and analytics are registered in your name, the work is visible in a shared chat, and reports arrive regularly. A turnkey event agency website with SEO is from $1,000. We calculate the cost of promotion individually: after a free consultation and audit. Results come gradually; we do not guarantee a number of orders. Read more about website SEO promotion and Google Ads.
Questions and answers
Which events should be shown as case studies?
Completed events of different formats and scales that you are ready to describe: the idea, execution, number of guests. We publish photos and client names with their consent.
Should I list prices for services?
Approximate price ranges by format help the client compare options. You prepare the exact estimate after the brief.
Do I need a separate page for each format?
Yes: the query team building and the query conference organization have different audiences. A separate page answers each of them more precisely.
How does SEO take seasonality into account?
We prepare pages for seasonal demand before it starts, because rankings build up gradually. We launch ads at the peak and adjust them to your calendar.